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23 Jun 2011 17:52 from Philip M. - article read 389 times.

PopCap Being Bought Out By EA?

Casual gaming juggernaut PopCap is reportedly being bought out by EA
 

PopCap Being Bought Out By EA?

Casual gaming juggernaut PopCap is reportedly being bought out by EA. Electronic Arts is willing to pay $1 billion for the successful company, according to various internet reports, but no deal has been finalized or announced.

PopCap apparently generated around $100 million in earnings last year.

EA is always trying to get a finger into whatever pie is popular at any given moment, so this move certainly makes sense. PopCap is one of the most influential casual gaming developers in the world – they are responsible for Plants vs Zombies and Peggle – and would certainly diversify EA’s portfolio nicely.

Source: Eurogamer

 

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